The new STRALIS Hi-Way, the heavy-duty truck of Iveco, has won the “International Truck of the Year” award 2013, the annual trophy of the 25 leading commercial vehicle magazines in Europe for the truck that, according to the Jury, “has made the greatest contribution to road transport efficiency from several different perspectives including: fuel economy; safety; driveability; comfort and a low-environmental ‘footprint’”. The important award was presented at the gala evening of the 64th edition of the Hanover International Motor Show, the largest commercial and industrial vehicle show in Europe.
"We are proud of this award. The new STRALIS sets a benchmark in efficiency, quality and value for the customer. The vehicle is a true showcase of our revamped company strategy of being close to our customers, delivering excellent products”, said Alfredo Altavilla, Iveco CEO, receiving the award. With a winning score of 138 votes, the new Italian heavy-duty, long-haul truck fought off the strong challenge posed by Mercedes-Benz's Antos heavy-duty short-range distribution truck which collected 107 votes. Ford Otosan's New Cargo finished in the third place, while the all-wheel drive six-tonne Fuso Canter 4x4 was fourth. So Iveco is better than Mercedes-Benz?? Really???